ALL 5 colors unlocked....We did it...The Everything Towel is in production! 🎉
25 days ago
– Mon, Jul 06, 2026 at 01:30:24 PM
Hi Backers 👋
Well. We told you Stretch Goal #4 was the grand finale, and you went ahead and made it happen!
$300,000 smashed! Every single stretch goal has now been unlocked, which means all 5 Everything Towel colors are available to every backer. No more votes, no more waiting to see who wins.
Everyone gets the full lineup: the original colors, Charcoal and Concrete, and all three Backers' Choice colors: Burgundy, Olive, and Blue are now available as options to select in the survey.
The complete collection we dreamed up, made real, all thanks to you! This is genuinely the best possible outcome, and we still can't quite believe it. Thank you.
Production Update
We have already started rolling out production ahead of time and met with the manufacturer this week to discuss production plans.
Before the towels are woven, the cotton has to be prepared. It’s cleaned, combed, and turned into soft rolls called roving. From there, the fibers are spun into yarn: the first real step toward becoming a towel. Slow, simple, and kind of beautiful.
We’re finalizing pre-production, selecting colors, and gathering as much cotton as we can. The mill is almost as excited as we are to produce these towels, and we're happy to say that The Everything Towel is slowly coming to life!
What's next?
We're beyond grateful for your support over the last 30 days. Now the real fun begins: production and fulfillment. We're lining everything up behind the scenes so we can deliver your rewards as smoothly (and quickly) as possible.
While we're waiting for the Kickstarter funds to arrive (takes about 2 weeks), we'll be working on setting up the BackerKit survey. Through this final survey, you'll be able to:
- Select the colors of your new Everything Towels
- Provide us with the shipping address where you'd like your package delivered.
- Select add-ons to add to your pledge. We'll be offering our full range of bathroom essentials at a nice discount for all backers of this project, along with all the add-ons offered during the campaign at the same sweet KS discount!
You'll receive a personalized link on your Kickstarter email in about 3 weeks with your survey link. We'll let you know in our next update that all surveys have been sent out. The sooner you complete the Backerkit survey, the sooner we'll ship your rewards.
A note on failed payments
If your payment method has been declined, you will need to log in to your Kickstarter account and click the “Fix Payment” button in the banner at the top of your screen. Kickstarter should have sent you some email reminders to update your card info. Check your spam/junk folders for any emails with instructions.
If your payment method is not updated and your pledge is dropped, fear not! You'll have the opportunity to honor your pledge and provide an alternative payment method through Backerkit. We'll send you a survey and reserve the items you pledged for. You can provide a different payment method or use PayPal to finalize your pledge.
That’s it for now.
We’ll be back soon with more updates as production gets moving. For now, just know this: we’re incredibly grateful, very excited, and only mildly overwhelmed in the best possible way!
Thank you again for making this happen.
-The Casamera Team
$100K smashed. An important survey to fill out. And one final stretch goal to rule them all 👑
about 2 months ago
– Tue, Jun 09, 2026 at 08:16:07 AM
Hi Backers 👋
We keep waiting for things to slow down, and you keep proving us wrong.
We already blew past the $100,000 stretch goal we announced in the last update a few days ago.
That means Stretch Goal #3 is officially unlocked, and we are now adding two Backers’ Choice colors to the Everything Towel lineup, chosen entirely by you.
The votes are still rolling in, and we’ll reveal all winning colors before the campaign closes. So if you haven’t dropped your color pick in the comments yet, now’s the time.
Current vote counts:
🍷 Burgundy: [72 votes]
🔵 Blue: [69 votes]
🫒 Olive: [67 votes]
Scroll down to the comments and make your very important towel decision known 👇
Quick favor: a survey to help us prep for production
Now that the campaign is moving quickly, we’re starting to lock in all the production details.
We put together a short survey to help us understand what everyone is planning to choose, how many towels we should prepare for, and what color combinations are most important to you.
It takes about 2 minutes, and it genuinely helps us make better production decisions and get your rewards shipped out on time.
Just a quick note: this is not the final backer survey. The official post-campaign survey will still come later after the campaign ends, where you’ll confirm your final colors, add-ons, shipping details, and everything else.
This survey simply helps us plan production earlier, so we can move faster and make smarter decisions before the campaign ends.
Want to Test Drive The Everything Towel?
We’re selecting 3 backers to be among the first to test drive The Everything Towel before full fulfillment begins. To enter:
That’s it. Three lucky backers will get an early towel to try, use, abuse respectfully, and tell us what they think.
New Add-On: The Oversized Towel
We heard you asking for a way to add more towels to your pledge, so we made it happen.
The Oversized Towel [2-Pack] is now available as an add-on directly on Kickstarter. If you want to grab one, or a few, you can add it to your pledge now through Kickstarter’s add-on system.
And if you don't want to go through the hassle of adjusting your pledge, no stress. The Oversized Towels will be available in the post-campaign survey at the same sweet Kickstarter discount.
Stretch Goal #4: The Grand Finale
We saved the best for last.
We're adding a new stretch goal! If we reach $300,000, we're unlocking all 5 Everything Towel colors. That means all five colors will become available for every backer. This is the full lineup, the complete collection we dreamed up, and it only happens if we get there together.
So if you know someone who cares about what’s in their bathroom, their beach bag, their gym bag, or their very suspiciously overstuffed weekend bag, please share the project with them.
Campaign link: [www.kickstarter.com/projects/casamera/the-everything-towel]
Thank you for making this one of our best campaigns ever. We’re not done yet.
P.S. Did you scroll past the survey and pretend you were going to come back to it later? We saw that. Two minutes. Do it for the towels: https://forms.gle/xrwGeBcmsw1XLhh19
Funded in 30 minutes. Stretch Goals 1 & 2 already unlocked. You're unreal 🙌
about 2 months ago
– Wed, Jun 03, 2026 at 11:15:31 AM
Hi Backers 👋
Okay. Wow.
The Everything Towel hit its funding goal in 30 minutes.
Thirty. Minutes.
That's officially a new record for us. And before we even had a chance to catch our breath, you blew past our first, second, and third stretch goals, unlocking all of them at $50,000.
This is exactly why we keep coming back to Kickstarter. No outside pressure, no shortcuts. Just us, you, and a product we really believe in!
Stretch Goal 1: Unlocked ✅
At $30,000, you unlocked our first stretch goal.
That means Concrete is officially coming as a color option for all backers. We couldn't have dreamed this up.
Stretch Goal 2: Unlocked ✅
At $50,000, you unlocked Stretch Goal #2, which means we are adding a brand new color to the Everything Towel lineup.
And this one is chosen entirely by you.
New Stretch Goal Added!
Since we flew past the $50,000 stretch goal, we’re adding another stretch goal. If we reach $100,000, we will unlock one more Backers’ Choice Color, also chosen by you.
That means two new community-voted colors can join the Everything Towel lineup if we hit the next goal.
Drop your color choice in the comments below or on the campaign page and tell us what color you want to see next.
We’ll count the votes and reveal the winner for Backers Choice #1 and #2 as the campaign progresses to give more backers a chance to cast their votes.
Current vote counts:
- Blue: [2 votes]
- Burgundy: [6 votes]
- Olive: [8 votes]
Please vote responsibly. Or irresponsibly. We are not your towel parents 👇
FAQ is on the way
We're reading every comment and message. An FAQ is coming shortly to address the most common questions we've been getting. The first 48 hours give us so much valuable insight, and your feedback genuinely shapes the final product.
Thank you truly for showing up the way you did today. Let's keep this going. Tell a friend to tell a friend!
